Collection: Lorenzo Pazzaglia

🧭 What is Lorenzo Pazzaglia

Lorenzo Pazzaglia began his journey not in a perfume lab — but in the kitchen. Raised in the Marche region of Italy, he grew up among the aromas of ragù, herbs, baking, sea-breeze and family cooking. 
In 2021 he founded his house (officially known as PAX by Lorenzo Pazzaglia), transforming memory and flavor into “liquid emotions.”
His perfumes do not follow — they lead. Each bottle is crafted with precision, high-quality ingredients and a vision: scents meant to enter the room before you, linger after you’ve gone.

🌿 Scent Character & Aesthetic

Lorenzo Pazzaglia’s fragrances often feel vivid, expressive, and sensual — a blend of culinary warmth, Mediterranean brightness, and bold contrasts.

• Sea-and-salt breezes meet depth — some creations channel marine air, salty wind and coastal freshness, capturing the spirit of the Adriatic and Mediterranean seashore.

• Warm gourmand and spice-laden comfort — others lean into creamy woods, vanilla, coffee, caramel or rum-like accords, evoking kitchens, dessert, warmth and nostalgia.

• Fruity, floral and playful interpretations — yet he doesn’t shy away from lighter or more playful blends: cherries, fruits, bright herbs, florals — often with character and individuality.

Overall, his style is free: Mediterranean soul, gourmand lushness, oceanic freshness — sometimes bold, sometimes soft, often emotionally rich.

⚔ Strengths

• High quality & intense performance — Pazzaglia uses carefully selected raw ingredients and high concentrations of fragrance oils, resulting in long-lasting projection and strong presence.

• Emotional storytelling & originality — each perfume feels personal, inspired from memory (food, sea, sunset, childhood). The brand turns scent into sensation, and memories into wearable art. 

• Versatility and boldness — from gourmand to marine, from fruity to spicy, from light to dense — the range covers many moods and seasons without losing a distinct personality.

🧍 Who Might Love Them

• You who seek fragrance as self-expression, not mere decoration — for people who want scent to tell a story, evoke a memory, or leave a mark.

• Lovers of bold, expressive, high-impact perfumes — those who like a confident presence, noticeable sillage, or a scent that unfolds and evolves with intensity.

• Admirers of gourmand, coastal and Mediterranean vibes, or those drawn to creative blends that mix culinary nostalgia, sea air, and spirited emotion.